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Sensodyne Advanced White Enamel Toothpaste 75ml is a daily fluoride toothpaste from Sensodyne, made for people with sensitive teeth. It pairs sensitivity care with a whitening formula that helps remove surface stains while caring for tooth enamel. Brushing twice a day with it helps relieve and protect against tooth sensitivity over time while helping to keep teeth clean and breath fresh. The 75ml tube is convenient for everyday use at home.
Adults with sensitive teeth who want an everyday fluoride toothpaste that also supports overall oral health.
Brush thoroughly at least twice a day, morning and night. Use a pea-sized amount on a soft toothbrush and brush for two minutes. Spit out after brushing and avoid rinsing heavily so the fluoride can keep working. Keep using it every day, as continued use helps with ongoing sensitivity protection. Not suitable for children under the age stated on the pack.
Key ingredients include fluoride to help strengthen enamel and protect against cavities, plus gentle cleaning agents and mint flavouring. Full ingredient list may vary — please refer to product packaging.
| Brand | Sensodyne |
|---|---|
| Product Type | Toothpaste |
| Range | Sensodyne Advanced White |
| Size | 75ml |
| Key Ingredients | Fluoride (see pack for full list) |
| Form | Toothpaste |
| Suitable For | Adults with sensitive teeth |
Actual product packaging and materials may contain more and different information than what is shown on our website. We recommend that you do not rely solely on the information presented and that you always read labels, warnings, and directions before using or consuming a product.

Pharmacist-recommended products that work well together
Results vary from person to person. Brushing twice daily and using it continuously gives the best ongoing protection. If sensitivity persists, see your dentist.
Yes, it is designed for twice-daily brushing as your regular toothpaste.
Yes. Many people use a fluoride or alcohol-free mouthwash at a different time of day so the toothpaste is not rinsed away straight after brushing.
Check the age guidance on the pack before giving it to children. If you are pregnant or have a dental condition, ask your dentist or one of our pharmacists.
Yes, it is designed for twice-daily use and for people with sensitive teeth. If you have concerns about enamel wear, your dentist can advise.